For Hoteliers
Grow Bookings from Capacity That Would Otherwise Expire
Convert unsold room bookings into fixed-value trade credits that support high-visibility campaigns while keeping control of brand messaging and timing.
Hotel Inventory
14%
Example unused annual room inventory can become campaign value instead of operational waste.
Benefits and Cost
Bushido provides enhanced positive experience for guests when you book with us.
Every stay creates opportunity to participate in charitable outcomes sponsored by Bushido to maximise a guest's contribution.
Bushido Trade Credits as a service has no monthly or set up cost. Your benefit is accrued on performance only. The hotel Bushido Trade Credits are exchanged for spare capacity creating known value.
The cost free service is only subject to placing an optional charity donation of 10p per booking. See T&C's.
| Comparison | Without Bushido | With Bushido |
|---|---|---|
| Unsold room nights | Expire at zero value | Converted to trade credits with fixed value benefit |
| Marketing presence | Stop-start due to cash limits | Ongoing digital signage campaigns — hotelier creates their own messaging, controlling brand statements and timing of campaigns |
| ESG outcomes | Ad hoc or separate budget | Embedded local-profit distribution model |
Example Scenario
A 100-room hotel with 14% annual unused inventory converts a defined subset into Bushido Trade Credits, enabling persistent motorway and A-road digital visibility while supporting local causes.
Next step
Bring your inventory to the network
Register your hotel to start a short discovery conversation and agree the inventory bands that suit your operation.